You've spent decades taking care of everyone else—your family, friends and career. And somewhere between packing lunches and managing work deadlines, it’s time to work in some well-deserved care for the woman who keeps it all together.
The Goods Inside
- Why do you need a multi, anyways?
- How do your needs change in your 40s?
- Ingredients women in their 40s should look for from their multi
Taking a multi is a simple way to help you close the nutritional gaps on the nutrients you may not be getting quite enough of in your diet.1 No guesswork, no spreadsheets, just a trusty sidekick.
And not all multis are created equal. A good multi supports key areas of your health. Your needs ebb and flow as the decades roll on—and you need a multi that can keep up.
“In your 40s, your body begins to change (any woman over the age of 40 will attest to this!). Your hormones fluctuate and nutrient demands shift,” notes Snigdha.
That’s why it’s important to choose a multi that helps you cover your bases and gives key systems some extra support.
Here are four key areas of women’s health that need more attention in your 40s, 50s and beyond.
Maintain Strong Bones to Keep You Movin’ and Groovin’
You’ve likely heard that getting enough calcium is important for kids’ growth and development. Getting enough of this mineral is just as important in your 40s and 50s as it was during growth spurts. That’s because calcium makes up the structure of your bones.
Here’s the catch. Estrogen, a prominent hormone in a woman’s body, helps to maintain bone mineral density. As women enter perimenopause, estrogen levels decline, and bone mineral density shifts with it.
Women lose about 1% of their bone mineral density per year after menopause.2
This can make bones more vulnerable to weakening and fracturing. And because it affects about 30% of menopausal women, keeping your bones strong is key.3
Here’s your bone supporting trio:
Calcium: The mineral your bones are made of4
Vitamin D: Helps your body actually absorb calcium5
Vitamin K2: Directs calcium to your bones6
Give it Real Heart
Your 40s and 50s are the perfect time to prioritize your heart health. The decline in estrogen that accompanies perimenopause doesn’t just impact your bones, but your heart health, too.
Here’s what’s happening. Estrogen protects your heart health in many ways, like providing antioxidant support. Without this hormone, your heart health needs extra support.7
“Paying attention to heart health in your 40s and 50s sets the foundation for long-term vitality and health, for better aging overall,”
says Snigdha.
Your heart health duo:
Folic Acid: This B Vitamin promotes heart health, and because absorbing it gets tougher with age, you need a lil’ extra in your 40s and 50s* 8
CoQ10: This antioxidant supports cellular energy production and your heart health. And because its levels naturally decline with age, it’s important to get a little extra from your multi* 9
When Stress Hits...
Let’s be real—stress hits us at every age. But with the hormonal shifts that accompany these decades, it can make the work stuff, family stuff, and general life stuff really feel like a lot. And you’re not alone!
Your 40s and 50s can feel like a perfect storm of stress, especially without estrogen. In your 20s and 30s, this hormone worked behind the scenes to keep your mood balanced. It’s like losing part of your emotional support system right when you need it.
Your stress support ally:
L-Theanine: This amino acid helps support relaxation and healthy brain function. It even works within 30-60 minutes to help you manage that inevitable occasional stress* 10, 11
Immune System Support That Works as Hard as You Do
Antioxidants are your body’s defense team—they’re basically your health’s bodyguards. And like other vitamins, antioxidants aren’t as well absorbed as you age, leaving your immune system’s guard down.
Here’s why it matters. When life keeps on life-ing and you’re balancing all the things, your immune system is working overtime. And because your body doesn’t absorb the protectors the way it used to, it needs some backup.
Your immune system support duo:
Vitamin C: This antioxidant is best known for helping to keep your healthy immune system on track* 12
Zinc: This mineral helps keep your immune system running normally and smoothly* 13
Enter: Women’s 40+ Multi
Here's the thing about most multivitamins—if they're made for everyone, they're not really made for anyone.
Women's 40+ Multi is designed with you in mind. It's formulated for women who juggle it all, with 20 key nutrients and targeted support for a healthy immune system, heart, bone and stress response.
“The multi you relied on in your 20s may not be giving you everything you need now. We created Women’s 40+ to give your body the extra support it deserves during this stage of life,” says Tisha Winters, Women’s Wellness Brand Manager.
These multis are made with more because you require (and deserve) more. They have 53% more nutrients than OLLY Women’s Multivitamin to support all that you are.
A Delightful Addition to Your Daily Routine
Formula matters a lot when choosing a multivitamin. But when it comes to “the best multivitamin,” Snigdha emphasizes the importance of picking one that you’ll actually take. Something that fits seamlessly into your daily routine.
“Whether it’s a great-tasting gummy or a format you like better, a multi should feel like a daily act of self-care, something you look forward to,” says Snigdha.
Women’s 40+ Multi gummies are designed for delight. They have a fabulous blend of strawberry and peach flavors, a part of your daily wellness routine you’ll want to come back to. These gummies are gluten free and made with no synthetic flavors or colors.
You deserve to feel your best in every decade. Women’s 40+ Multi is just the thing for those perfectly imperfect days—a simple way to get the nutrients you need, so you can focus on everything else that makes you, you.
References
1. Blumberg, J., Frei, B., Fulgoni, V., Weaver, C., & Zeisel, S. (2017). Impact of frequency of multi-vitamin/multi-mineral supplement intake on nutritional adequacy and nutrient deficiencies in U.S. adults. Nutrients, 9(8), 849. https://doi.org/10.3390/nu9080849 - New Window
2. Tai, V., Leung, W., Grey, A., Reid, I. R., & Bolland, M. J. (2015). Calcium intake and bone mineral density: Systematic review and meta-analysis. BMJ. https://doi.org/10.1136/bmj.h4183 - New Window
3. Cano, A., Chedraui, P., Goulis, D. G., & Lopes, P. (2018). Calcium in the prevention of postmenopausal osteoporosis: Emas clinical guide. Maturitas, 107, 7–12. https://doi.org/10.1016/j.maturitas.2017.10.004 - New Window
4. Bailey, R. L., Zou, P., Wallace, T. C., McCabe, G. P., & Craig, B. A. (2019). Calcium supplement use is associated with less bone mineral density loss, but does not lessen the risk of bone fracture across the Menopause Transition: Data from the study of Women’s health across the nation. JBMR Plus, 4(1). https://doi.org/10.1002/jbm4.10246 - New Window
5. Marra, M. V., & Bailey, R. L. (2018). Position of the Academy of Nutrition and Dietetics: Micronutrient Supplementation. Journal of the Academy of Nutrition and Dietetics, 118(11), 2162–2173. https://doi.org/10.1016/j.jand.2018.07.022 - New Window
6. Scientific opinion on the substantiation of health claims related to Vitamin K and maintenance of bone (ID 123, 127, 128, and 2879), blood coagulation (ID 124 and 126), and function of the heart and blood vessels (ID 124, 125 and 2880) pursuant to article. (2009). EFSA Journal, 7(10), 1228. https://doi.org/10.2903/j.efsa.2009.1228 - New Window
7. El Khoudary, S. R., Aggarwal, B., & Beckie, T. M. (2020). Menopause transition and cardiovascular disease risk: Implications for timing of early prevention: A scientific statement from the American Heart Association. Circulation, 142(25). https://doi.org/10.1161/cir.0000000000000912 - New Window
8. Wang, Y., Jin, Y., Wang, Y., Li, L., Liao, Y., Zhang, Y., & Yu, D. (2019). The effect of folic acid in patients with cardiovascular disease. Medicine, 98(37). https://doi.org/10.1097/md.0000000000017095 - New Window
9. Larijani, V. N., Ahmadi, N., Zeb, I., Khan, F., Flores, F., & Budoff, M. (2013). Beneficial effects of aged garlic extract and coenzyme Q10 on vascular elasticity and endothelial function: The Faith Randomized Clinical Trial. Nutrition, 29(1), 71–75. https://doi.org/10.1016/j.nut.2012.03.016 - New Window
10. Nobre, A. C., Rao, A., & Owen, G. N. (2008). L-theanine, a natural constituent in tea, and its effect on Mental State. Asia Pacific journal of clinical nutrition. https://pubmed.ncbi.nlm.nih.gov/18296328/ - New Window
11. Jäger, R., Purpura, M., Geiss, K.-R., Barthel, T., Schnittker, R., & Weiß, M. (2008). Improving mental regeneration after physical exercise. Journal of the International Society of Sports Nutrition, 5(sup1). https://doi.org/10.1186/1550-2783-5-s1-p3 - New Window
12. Scientific opinion on the substantiation of health claims related to vitamin C and protection of DNA, proteins and lipids from oxidative damage (ID 129, 138, 143, 148), antioxidant function of lutein (ID 146), maintenance of vision (ID 141, 142), Collagen. (2009a). EFSA Journal, 7(10), 1226. https://doi.org/10.2903/j.efsa.2009.1226 - New Window
13. Scientific opinion on the substantiation of health claims related to zinc and function of the immune system (ID 291, 1757), DNA synthesis and cell division (ID 292, 1759), protection of DNA, proteins and lipids from oxidative damage (ID 294, 1758), Mainte. (2009c). EFSA Journal, 7(10), 1229. https://doi.org/10.2903/j.efsa.2009.1229 - New Window
The Goods Inside
- Why do you need a multi, anyways?
- How do your needs change in your 40s?
- Ingredients women in their 40s should look for from their multi
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A Multitasking Blend of Vitamins A, C, D, E, Bs, Biotin & Folic Acid
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